What I love about this video is how simple yet extremely effective it is in linking the Lancôme brand with progressive values around inclusion and anti-ageism.
It also ticks some very important boxes for video marketing content, namely:
- a very natural and unflashy look
- star quality
The orginal video had embedded English subtitles. I translated these and so the video can be appreciated by French speakers.
Video with French subtitles
Video is often much more engaging, that text content and integrating embedded subtitles improves its SEO ranking.
Please contact me for all subtitling projects.